Digital Marketing Executive

Key Responsibilities:

• You will be part of a team that manages the digital presence of a number of leading brands in the country.
• Responsible for the coordination and implementation of the digital marketing initiatives for brands under the Cargills group.
• Coordinating with both internal and external stakeholders in the execution of these plans.
• Initiating digital campaigns specific to brands.
• Responsible for customer interactions and online reputation management.
• Working closely with the Brand Manager in ensuring consistent brand positioning and messaging across all communication channels.
• Oversee all the social media accounts for the designated brands and ensure content promoted is in line with achieving the long-term strategy.
• Identify the latest trends and technologies affecting our industry.
• Creating and generating periodic reports on the digital presence of group brands.

Key Requirements:

• An undergraduate degree from a recognised university in a business-related field and/ or a professional qualification such as CIM or CIMA.
• Minimum 2 years’work experience as a Marketing Executive (Relevant FMCG experience is an added advantage).
• Knowledge of various social media platforms, best practices, and website analytics.
• Understanding of Digital Tools for various purposes such as reputation management, Analytics and Social Media Management
• Excellent Communication skills inEnglish with multilingual abilities being an added advantage.
• Strong interpersonal skills and a team player
• Strong strategic and analytical thinking